Meta to WhatsApp
Turn your Facebook and Instagram ads into instant WhatsApp conversations. Eliminate traditional forms and engage your prospects from the very first click.
+40%
Productivity gain
+25%
Conversion rate
-60%
Cost per lead
These brands have chosen eKonsilio as their solution
Use case of Meta to WhatsApp
Meta to WhatsApp turns your ads into a conversational entry point. Each campaign becomes an opportunity to interact directly with your prospects.
Your Meta ads become a direct tool for generating qualified leads by starting the conversation from the very first click.
By linking your ads to WhatsApp, you can manage information requests directly and reassure your prospects.
Meta to WhatsApp is ideal for your promotional campaigns or your events. Direct access to chat encourages engagement.
Conversations initiated from an advertisement can be used to maintain the relationship and turn the prospect into a customer.
Key features
Meta to WhatsApp combines the power of targeted ads with the simplicity of instant messaging.
Each click directly opens a WhatsApp conversation.
Welcome each prospect with a contextual message related to your ad.
Connect your campaigns to accurately measure the results.
Our experts guide you to connect your Meta and WhatsApp accounts in just a few clicks.
WhatsApp, Messenger, SMS and more, all in one place.
Sync your leads automatically into your marketing tools.
Resources to stay reachable at all times
Études de cas, articles et guides : découvrez comment on renforce la réactivité de votre service client et la performance commerciale.
Chargement des ressources...
Connectez d'autres canaux.
Exploitez les fonctionnalités d'Instagram Business pour attirer un nouveau public en réagissant à leurs demandes.
Messenger
Invitez vos clients à vous contacter via Facebook Messenger et identifiez de nouvelles opportunités.
Frequently Asked Questions
Check our FAQ (Frequently Asked Questions) to find the answers.
Need more information?How to connect a Meta ad to WhatsApp?
When creating your campaigns in Ads Manager, simply select WhatsApp as the destination. eKonsilio sets up and optimizes your scenarios.
Do I need a WhatsApp Business account to use Meta to WhatsApp?
Yes, integration requires a WhatsApp Business account to activate professional features and automations.
What types of campaigns work with Meta to WhatsApp?
All Meta campaigns (Facebook and Instagram Ads) can include a button redirecting to WhatsApp: lead generation, promotions, events or retargeting.
Can the effectiveness of Meta to WhatsApp campaigns be measured?
Yes, you are tracking the key KPIs: number of clicks to WhatsApp, volume of open conversations, response rate and conversion rate into qualified leads.
Is it possible to automate responses to generated conversations?
Yes. Thanks to eKonsilio AI, you can set up welcome messages and qualification scenarios to respond immediately before a human advisor takes over.